About

PoChih Lai

Born in Taiwan. Graduated from Design Products, Royal College of Art in 2012. A highly motivated and enthusiastic entrepreneur with a good knowledge of engineering and design. Exposure to woodcraft, metalwork, and various functional products, including an innovative new milk steamer and an alternative extreme sport equipment – Stair-Rover.

His works had exhibited in ‘Formosa Show‘ in London Design Week 2011, ‘Homeless Design‘ in Salone Internazionale del Mobile di Milano 2012, ‘Pininfarina in London 2012‘,  ‘Design with heart’ by Sebastian Bergne – Biennale Internationale Design Saint-Étienne 2013 – Cité du design and ‘Mastering Design‘ exhibition at MUDAC in Lausanne 2013 to 2014. ‘Gdynia Design Days In Motion’ exhibition in Poland 2016.

2012, the STAIR ROVER project was ranked as ‘The Best Design Video of the Year’ by Dezeen and was shortlisted in ‘vimeo Stuff Pick.’ He was noted as the Renaissance man by Dwell Asia Magazine in 2012 and was selected in ‘Star Product Designers’ by Loft Publications in 2013. In the same year, he grained the seed funding of ‘WAVE 6 from RCA Incubator supported by NESTA, and now he is the director and co-founder of Allrover Ltd.

2014, the Stair-Rover project launched on Taiwanese crowdfunding website called ZecZec. The Stair-Rover raised 1.2 million USD within 50 days and break the crowdfunding record in Asian and become most successful crowdfunding skateboard project in the world. 2016, he is seen by LG Taiwan as ambassador of G5 flagship smartphone. Soon after, his second project called Flipbag with 2.2 million USD as result and break his own crowdfunding record. He was awarded as 2016 ‘The Next Wave’ GQ Taiwan Man of the Year.

“I need to push the idea forward, not just through the design of appearance but through the true invention in new mechanics at the same time.” PoChih has been encouraged to explore the intersection of function, beauty and intelligence while he studied at RCA. He believes that usefulness should never be subservient to self-expression. PoChih values design as integral to communication, not merely as empty visual stimulation.

賴柏志

台灣設計師,2012年畢業於英國皇家藝術學院的產品設計研究所(Design Products, Royal College of Art, London)。他的設計代表作品包含了在原有的摩卡壺上嵌入蒸氣裝置來製作奶泡的 Milk Brother ,以及挑戰城市地景中的各種限制,將樓梯視作遊樂場的極限運動設備 Stair-Rover 。

曾於 2011 年入選倫敦設計周的福爾摩沙聯展,2012 年的米蘭國際家具展 Homeless Design 展,同年受邀於義大利知名汽車設計公司 Pininfarina 在英國倫敦的義大利文化中心展出,2013年獲邀參加由 Sebastian Bergne 主持的 Design with heart 法國聖艾提安國際設計雙年展,同年獲邀展出於瑞士洛桑當代藝術與設計中心 (MUDAC) Mastering Design 展、2016 年波蘭 Gdynia Design Days In Motion 展

2012 美國 Dwell 雜誌亞洲刊評為「文藝復興的男人」、 入選英國 Loft 出版社「產品設計之星」、「Dezeen 年度最佳設計影片」。2013年獲得英國 NESTA 集團創業投資種子基金「WAVE 6」。2014年創立 Allrover 並擔任品牌共同創辦人,2015/2016 入選世界最大運動商展 ISPO Munich「創新品牌 BrandNew TOP 50」。

2014年在台灣嘖嘖集資網站線上公開募資,50天內募資金額達到 3,900 萬元新台幣,該年成為亞洲史上募資金額最高,也是全球滑板商品募資金額記錄保持人。2016 年受邀擔任 LG G5 旗艦機品牌代言人,隨後推出 Flipbag 翻轉背包以 6,900萬元新台幣再度打破自己的紀錄,獲頒 2016 年 GQ Taiwan Man of the Year 年度風格男人 The Next Wave 的殊榮。

「我不只想透過外觀上的設計,更想透過機構與發明,把想法再推遠一點」。在英國皇家藝術學院教育期間,不斷地被鼓勵探索機能、美感、與智慧的交會點。他相信創作者的個人表現從來不該優於「使用性本身」,因此他將設計視為溝通的一部分,而不只是追求視覺上的刺激。

Email : pochihlai@me.com

 

 

2016

– GQ Taiwan Man of the Year, The Next Wave

– Ambassador of LG Taiwan G5 flagship smartphone

– ‘Flipbag’ raised 2.2 million USD from ZecZec crowdfunding website in Taiwan

2015

– ‘BrandNew TOP 50’ at ISPO Munich, Germany

– ‘Gdynia Design Days In Motion’ exhibition in Poland

2014

– ‘Stair-Rover’ raised 1.2 million USD from ZecZec crowdfunding website in Taiwan

– ‘Mastering Design’ exhibition at MUDAC in Lausanne

2013

– ‘Design with heart’ by Sebastian Bergne – Biennale Internationale Design Saint-Étienne 2013 – Cité du design

– Co-Founder of Allrover Ltd.

2012

– RCA Incubator Wave 6 shortlisted

– InnovationRCA Entrepreneur’s Launchpad 2012

– Graduate from MA Design Products, Royal College of Art, London

– Pininfarina Design Competition Show in Italian Cultural institution, UK

– ShowRCA 2012 in Battersea, London

– WIP Show in Henry Moore Gallery, London

– Homeless Design Project selected in Salone del Mobile 2012, Italy

2011

– Hitachi Beyond Grey Workshop

– Formosa Show 100, London

2010

– WIP Show in Henry Moore Gallery, London

– Critical Visualisation Workshop

– Enroll at MA Design Products, Royal College of Art, London